On May 30, BAIC FOTON's brand showroom officially opened in Yangon, Myanmar, marking a key strategic layout for the brand's in-depth development and expanded presence in the Myanmar market. The launch event celebrated a brand-new strategic cooperation with authoritative local collaborators and officially launched FOTON's core light commercial vehicle product lines, the TM Series and Miler Series, for coverage of the local market. Ouyang Daobing, Commercial Counselor of the Economic and Commercial Office of the Chinese Embassy in Myanmar, former Myanmar Vice President Sai Mauk Kham, together with distinguished Chinese and Myanmar guests, local business representatives, dealer partners and FOTON's Myanmar-Laos-Cambodia regional team, attended the inauguration ceremony to witness this important development milestone of FOTON in Myanmar.




In recent years, the Myanmar automotive industry has faced continuous market adjustments and overall industry downturn amid local market changes and complex industry environments. In this context, BAIC FOTON has always maintained firm confidence in the huge potential of Myanmar's transportation and commercial vehicle market.Through extensive on-the-ground research and user demand analysis, FOTON products have been well validated in terms of user recognition and strong reputation in the Myanmar market.Based on this solid market foundation and accurate demand docking, BAIC FOTON has joined hands with outstanding local partners to actively respond to market changes and industry challenges, completing the localized layout of brand stores and core product launch in Myanmar.


Counsellor Ouyang Daobing and BAIC FOTON enterprise representatives jointly attended the showroom opening and unveiling ceremony. Former Myanmar Vice President Sai Mauk Kham delivered a congratulatory speech on the opening of the showroom. He stated that the introduction of high-quality, highly adaptable and cost-effective commercial vehicle products by BAIC FOTON will effectively meet the diverse transportation needs of local markets, strongly support Myanmar's economic recovery, and play a positive role in improving people's livelihoods and promoting the upgrading of the local transportation industry.

As the core highlight of the opening event, BAIC FOTON fully displayed its two flagship light commercial vehicle product lines — the TM Series and Miler Series. As a star product newly launched for the Myanmar market, the Miler Series is tailored to the development characteristics of local urban distribution and short-haul transportation scenarios. With outstanding advantages of high efficiency, flexible operation and ultra-high cost performance, it has quickly attracted wide attention and high recognition from on-site guests, dealer partners and intention customers.


The inauguration of the Yangon brand showroom has built a solid brand operation foundation for BAIC FOTON's long-term development in Myanmar, opening a new chapter of in-depth localized cooperation and win-win development between BAIC FOTON and local partners. In the next stage, taking the Yangon flagship showroom as the core fulcrum, BAIC FOTON will continuously improve the localized sales, after-sales service and spare parts guarantee system, build a full-link one-stop service system covering vehicle sales, after-sales maintenance and spare parts supply. Relying on high-quality products and professional localized services, BAIC FOTON will fully empower the upgrading of Myanmar's transportation and logistics industry, and contribute sustained strength to local economic construction and social development.




